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Cara Lumen

How the Thesis Theme for WordPress Will Set You Free

April 7, 2010 By Cara Lumen

by Cara Lumen

winner_0The Thesis Theme for WordPress by Chris Pearson is a bit like magic. It turns you into a credible web site and blog designer by its very existence. It gets you out the blogging door fast with exactly what you need to start getting noticed immediately.

You can easily Design your site like a pro!

Thesis is a search engine optimized HTML + CSS + PHP framework for WordPress that does all the complex work for you. It has an innovative options panel that lets you customize your blog or website like a professional. You don’t have to know coding you just get to point and click!

Change your design at will

Thesis takes the “scary part” out of making design and optimization changes on your site. For instance, with Thesis you can change from two columns to three columns with a one click. You can change the look and feel of your blog/web site by making simple selections in the options panel. Thesis is easy to customize. The basic Thesis Theme design is clean, professional and extre¬¬mely versatile.

Developers and designers are busy developing additional themes for Thesis. I particularly love the themes designed by Bill Stillwell at Thesis Styles  They are elegant and strategically designed.

Thesis does the hard part – it optimizes!!!

One of the major reasons the Thesis Theme is so valuable is that it is set up to optimize every page and every post easily and effectively. You just type in the keywords and metatags and Thesis puts them where they need to go to attract the search engines.

You can track your statistics three or four ways which allows you to see what’s working and do more of that. If you’re after search engine traffic, (aren’t we all) you’ll be fast out of the gate with the Thesis Theme. It offers you airtight optimization and frees you to focus on your content.

You will be part of the thriving Thesis Community 

Thesis has real live people ready to help when you have questions. When you purchase a Thesis theme, you have a lifetime subscription to the theme. You can login any time and download the latest updated version. That will easily keep your website up-to-date and on the digital edge of an internet presence. With Thesis, you’re not buying a great WordPress theme, you’re joining an amazing community that continually supports and improves on that theme.

Ready, Set, Blog

At Magnetic Blog Builders  we recommend Thesis to our clients. Our Ready Set Blog Package begins with coaching sessions from me. Together we define your focus, your niche, work on your brand, develop your marketing plan and start your editorial calendar. Nancy Hendrickson is my partner in Magnetic Blog Builders and she will set up your blog or web site for you  and she even does some keyword research for you to get you moving in the right direction. We personalize your plug-ins to fit your marketing strategies. I teach you how to optimize each post and page and at the end of four weeks you are well on your way to attracting the people you are meant to serve. And with the Thesis theme you are in the driver’s seat when it comes to adding pages, changing content, and optimizing your site. It gives you the independence and freedom to do your thing!

Are you serious about your web strategy?

Using WordPress with a Thesis theme is actually a small investment. It gets you off the ground fast, it has all the difficult optimization part done for you and you can change your design with the flick of a mouse. Think professional, think optimized, think ease of use and check out the Thesis Theme and set yourself up like a pro!

Whether you want a flexible web site, a well optimized blog or a combination, the Thesis theme is the platform for serious blogging professionals.

© 2010 Cara Lumen

Filed Under: Content Development Tagged With: Cara Lumen, content development, Magnetic Blog Builders, search engine optimization, SEO, Thesis Themes, Thesis Themes for WordPress

How to Build a Successful Platform with Sharon Sayler

February 1, 2010 By Cara Lumen

Passionately On Purpose Radio with Cara Lumen, Your Idea Optimizer, who keeps you passionately on purpose while you make a difference in your world. As a Business Coach, Content Developer and Educator she talks about how to uncover your passion, define your purpose, identify your path, make money from what you already know and attract the people you are meant to serve. But most of all, she’ll help you believe you can!!!  Join her Mondays on www.blogtalkradio.com/passionatelyonpurpose

This Show:

Your platform is about building an ongoing relationship with a targeted audience.  It’s all the ways you let people know what you do.  New author Sharon Sayler will join me to talk about how she built her platform for her new book "What Your Body Says and How to Master It" and how we can adapt those practices to promote our own business.

http://www.caralumen.com/radio/lumen_sayler_867583.mp3

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Filed Under: Content Development, Podcasts Tagged With: Cara Lumen, content development, Marketing, Planning, platform building, Sharon Sayler

What a Good Blog Can Do For You

February 1, 2010 By Cara Lumen

Passionately On Purpose Radio with Cara Lumen, Your Idea Optimizer, who keeps you passionately on purpose while you make a difference in your world. As a Business Coach, Content Developer and Educator she talks about how to uncover your passion, define your purpose, identify your path, make money from what you already know and attract the people you are meant to serve. But most of all, she’ll help you believe you can!!!  Join her Mondays on www.blogtalkradio.com/passionatelyonpurpose

This Show:

Did you know the average blog attracts 55% more visitors and gets indexed nearly 500% more by search engines than a traditional website? Learn how you can have those kind of numbers for your business as Cara Lumen, your Idea Optimizer, talks with Sharon Sayler on Beyond Lip Service

 

http://www.caralumen.com/radio/lumen_sayler_871658.mp3

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Filed Under: Content Development, Podcasts Tagged With: business growth, Cara Lumen, content development, Marketing

How to Learn More When You Feel Full Up

January 30, 2010 By Cara Lumen

by Cara Lumen

I’ve had it.  I’ve been discovering wonderful new information all day and I’m mentally shutting down.  I’m writing a new course which I love to do, and every time I research a new aspect of it I get excited about what I learn.  But I’m just plain full up. So I sat down to give myself some advice about what to do when you’d like to learn more but are just plain full up.

Take a Break

This is obvious, and I’m going to do that as soon as I sort out my own ideas on what to do next by writing this post.  And it doesn’t need to be a food break – it needs to be a tension-breaking break – a change of pace break.  Whether you have to take deep breaths, do a few yoga stretches, look out the window or go for a walk, change your position and give your mind a break.

Be selective

That’s the major decision I have reached for the action to take when I’m feeling full up of information.  I simply can’t absorb any more so I get to choose what I want to learn and more importantly for what I’m doing today – what I want to teach.  I have come across three new blogs to subscribe to.  And I already subscribe to quite a few.  So I’m going to start unsubscribing to those that I don’t read.  The ones I want to read are surfacing.  

You’ll learn it when you are ready

I’m putting a lot of great material in this course I am creating and people who take the course may not be ready for all of it this first time around, but it will be there for them to review when they are ready for another pass through the material.  I went through Product Factory five times, three times as a team leader and each time I either learned something new or was ready to take another step in my own work. Be kind to yourself and learn what you can.  Then go back for more at a later date.

Honor your goals

I have gotten so many ideas of things I can do in my own business while writing this course.  My list is growing and my head is spinning.  But I can’t do them all right this minute so I have to look at what my goals are and use those to help me select what I need to learn and put in place next.

It helps me that I’m gathering all this information for a specific course so I don’t wander too far afield.  What I’m learning is going to make this blog better.  So I’ll put in place what I can, and do another layer later.  And most of all, I’ll tell the students in my new course to go through the steps they are asked to take to get set up, do what they can and then review the content of how to do it at several points in the coming year.  They’ll learn it as they should – one step at a time.

© 2010 Cara Lumen
 

Filed Under: Self Mastery Tagged With: Cara Lumen, choice, content development, contuining education, Planning

12 Tips for Better Time Management When the Ideas Keep Coming In

December 28, 2009 By Cara Lumen

by Cara Lumen

You are flooded with exciting ideas and don’t know which to choose and how to even begin to do them all.  Well you can’t do them all and you do have to choose but once you have chosen you have to make it happen.  Here are some ways to get more out of the time you spend being creative.

Be aware of your most creative time.  Are you a first thing in the morning writer or a last thing at night creative?  Do you just get hit with creativity unexpectedly and feel the need to answer the muse? If you are a morning person but have a family who needs you, try getting up earlier than everyone else and get in some good solid private creative time. 

Use waiting time.  You’ll be amazed at what you can do if you are prepared with a small notebook for writing down ideas, or organizing a project.  Use a tape recorder to record the main points of the talk you are preparing and use that to keep you on track as you go for your daily walk and practice out loud as you go.  Use a thumb drive if you are going to be away from your computer so you can work on projects during your down time on someone else’s computer. There are recorders that you can use that will translate into Dragon Speak Naturally. At the very least keep a notebook handy for brainstorming while you wait.

Keep your eyes open for inspiration.  I have started work on a new telecourse and now that I am thinking about the topic and looking for information it is showing up by the carloads. The funny thing is, if you know you need something and simply keep your eyes open, it will show up.

Plan your day the night before.  This is an old office trick. Spend the last 15 minutes of your day preparing for the next day.  Organize your desk, Set up your lists and prioritize them, look up phone numbers you may need, get the materials together you need to complete what you have assigned yourself for the next day. Easy to do and a great boost in the morning.

Put off email.  If you are your most creative first thing, then write for two hours and then answer your email. Its way too easy to be pulled away from your intention by an email you need to answer or a blog post you need to read.  Look at your email every two hours – not every 15 minutes.  
 
Pre-prepare healthy snacks.  That seems odd for time management, but my son works out of his home and mentioned how he keeps grabbing pretzels because he doesn’t have time to stop to eat.  If that sounds familiar, get some sunflower seed butter and Wassa crackers to keep on hand, or celery and almond butter, or make some granola that even tastes good dry.  And don’t forget hard boiled eggs – sweet-sour mustard and dill make you think you are on a picnic. Easy, fast and protein.

Pay attention to your attention. That’s particularly important for creatives.  Keep that brainstorming list open on your computer so if a random creative idea comes in you can quickly capture it and move back to what you are doing.  If you have to spend five minutes capturing some of the details of the idea fine, but try to keep on target with the task you set for yourself.

Be sure and set deadlines for yourself whenever possible and reward yourself when you get things done as you had planned, especially the important ones. You might want to start an acknowledgement file for yourself where every night before ending your work you write down what you have accomplished.  At the end of the week you can really see and acknowledge your progress.  I use my Magnetic Marketing Momentum Builder for my own personalized cheering section.

Do just one more thing. Before going to bed, try to do just one more thing to make the day more complete, and eliminate one task for the next day.

Honor your own rhythm. When you need a break take one.  When you have to stop thinking, turn on some music and dance, or go for a walk, or call up a friend to chat, or make some tea and watch The View.  Move your body every 20 minutes or so. Look out the window, move your shoulders and neck.  Take deep five breaths and release tension on every exhale.

Concentrate on one thing at a time. Start with difficult or boring tasks first while you are still fresh and get this "chore" out of the way to make the rest of the day easier for yourself. Be active in what you are doing at any given time.

Be realistic in your expectations of yourself.  Go back to the idea of writing down how long each item will take and make a realistic schedule. Don’t beat yourself up if you can’t keep the schedule but learn to truly understand what you can get done in a certain time period.

© 2009 Cara Lumen
 

Filed Under: Content Development Tagged With: Cara Lumen, content development, Creativity, time management

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