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vision

Where to Start? Where to Start?

November 30, 2009 By Cara Lumen

Passionately On Purpose Radio with Cara Lumen, Your Idea Optimizer, who keeps you passionately on purpose while you make a difference in your world. As a Business Coach, Content Developer and Educator she talks about how to uncover your passion, define your purpose, identify your path, make money from what you already know and attract the people you are meant to serve. But most of all, she’ll help you believe you can!!!  Join her Mondays on www.blogtalkradio.com/passionatelyonpurpose

This Show

The majority of my clients come to me with a ton of ideas, and no idea how to choose one, let alone start one.  Let’s talk about what you need to do to choose well and complete what you choose.

 

http://www.caralumen.com/radio/lumen_659357.mp3

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Filed Under: Content Development, Podcasts Tagged With: content development, Marketing, Planning, Self Mastery, vision

Strengthening Your Brand

November 30, 2009 By Cara Lumen

Passionately On Purpose Radio with Cara Lumen, Your Idea Optimizer, who keeps you passionately on purpose while you make a difference in your world. As a Business Coach, Content Developer and Educator she talks about how to uncover your passion, define your purpose, identify your path, make money from what you already know and attract the people you are meant to serve. But most of all, she’ll help you believe you can!!!  Join her Mondays on www.blogtalkradio.com/passionatelyonpurpose

This Show

 I’m doing it again, tweaking my brand, changing what I’m offering. It’s still me doing my thing but I ihave added another dimension and I need to let people know what it is. How do you make certain people can find you and that you are attracting the poeple that only you are meant to sserve?

http://www.caralumen.com/radio/lumen_607329.mp3

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Filed Under: Content Development, Podcasts Tagged With: content development, Marketing, vision

Why Do We Forget How Good We Are?

November 30, 2009 By Cara Lumen

Passionately On Purpose Radio with Cara Lumen, Your Idea Optimizer, who keeps you passionately on purpose while you make a difference in your world. As a Business Coach, Content Developer and Educator she talks about how to uncover your passion, define your purpose, identify your path, make money from what you already know and attract the people you are meant to serve. But most of all, she’ll help you believe you can!!!  Join her Mondays on www.blogtalkradio.com/passionatelyonpurpose

This Show

I wrote a great sales page for a new client and was surprised and pleased at how good it was.  But why wa it a susrprises?  Why do we persist in losing faith or forgetting the depth of skills and talents we have been given

http://www.caralumen.com/radio/lumen_589957.mp3

Podcast: Play in new window | Download

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Filed Under: Content Development, Podcasts, Self Mastery Tagged With: passion, self confidence, Self Mastery, vision

What Do You Need To Learn Next?

February 21, 2009 By Cara Lumen

by Cara Lumen

I used to do temp work. And every time I was without an assignment I learned a new software program – I upgraded my skills to make myself more valuable as an employee. I still do that with my own business. When there is a lull or I perceive a need to make a change, I look around to see what I need to learn next.

Create your own curriculum

There’s always something more you can master. If you are a natural marketer, study your administration skills and streamline them. If you know that networking is a valuable strategy and you have yet to successfully find your comfort zone with it, study that and make your version of it happen. It’s always easy to go learn more about what you love to do, but don’t neglect those skills you would do well to strengthen. Be willing to include them in the curriculum you create for yourself.

Is your marketing foundation in place?

If you don’t have a strong who and do what statement, if your Red Velvet Rope policy is not in place, if your target market is not well defined you have to start there. You cannot leap off and create a web site or start writing an ebook until you know why you are doing it and for whom you are doing it. You may benefit from having a coach help you move through these defining stages. An outside eye can often identify what you are too close to see. You have to lay a strong foundation for whatever it is you need to do next.

What strategies have you mastered?

When I became a Book Yourself Solid Coach I discovered I had mastered the more complex self-promotion strategies of Web, Writing and Speaking but I did not have the mandatory strategies in place. I went to work on my Networking, Referral, Direct Outreach and Keep In Touch Strategies. Some are easier for me to do than others, but they are all in my self-curriculum

Can people find you and start to connect?

The whole point of business is to build relationships with others so you have to find a way to meet them and greet them. Online we use a web site with a strong opt in offer to create that initial connection. If your foundation is in place you are ready for a web site. Get some guidance and coaching on this. It will save you time and money. You need to install the most effective back ends like your shopping cart and autoresponders and learn to use them. You need to create compelling opt in offers, and write content that pulls your visitors into your sphere of influence. Writing for the web is a specific technique you can learn.

Take the technical aspects one step at a time

Ok, I put off learning audio for a year. But I did learn it and it was actually easy after I moved through it and is invaluable to know. I’ve worked in Camtasia, I create my own web site in DreamWeaver, I can work in CoralDraw and Photoshop, I use PowerPoint all the time for my teleclasses, I can edit my teleclasses in SoundForge but video still sits there like some huge challenge. I just need to take it one more step at a time. And I probably need to get help from a coach or take a class or find some good on-line video to teach me. And yes, we need to push out of our comfort zones and master some of these wonder technical opportunities because once we do a whole new place to play opens up for us.

Learn from Others

There is so much great information given away for free on the internet. Find a few people to follow and sign up for their blogs, listen to their interviews and take notes. New book author interviews are a fascinating source. People promoting their workshops give away tons of valuable information. Be selective. Find the people that deliver good content and make it a habit to tune in to their calls.

Enroll in a class

My first teleclass was a two month marketing class. Since then I’ve had training to become a certified teleclass leader, an information product development expert, a Guerrilla Marketing Coach and a Book Yourself Solid Coach. I’ve taken classes on podcasting, radio publicity, and attracting traffic to your web site. I have volunteered in learning environments as a team leader where I got to deepen my knowledge, expand my coaching/leadership skills, make great connections and learn from the participants. On line courses range from one call to 15 weeks or longer. They are usually recorded and are packed with valuable information. Learning online is easy, fun and cost-effective.

Get a coach

A coach will keep you on track, guide you where you want to go, hold your vision and keep you moving toward it. A coach will help you move through your barriers, help you identify and develop your strengths, and get you up and running in a business that you love to do. If you want to make rapid personalize progress, 1:1 or mastermind group coaching is the way to go.

Teach what you need to know

A few years ago I wanted to expand my article writing strategy so I created a teleclass to teach others how to write magnetic articles and in the process upleveled my knowledge and my own participation in the strategy. As I explore and strengthen my own skills I create teleclasses in which I teach others small segments of the marketing process or the process of creating compelling information products. Teaching helps me own the material and it creates interesting products to offer my clients.

Keep your curiosity vibrant

I love to learn so whenever something peaks my interest I go learn at least a little something more about it – enough to know whether I want to explore it further. Keep an eye out for what’s new and interesting. You don’t have to pursue it but at least understand what it can do for you. As a business coach I have to know at least a little something about nearly everything that will show up for my clients and if I’m not knowledgeable I must have a resource in place. Look at your business. See what you need to know and sign up for something. Whatever you need to know next – go learn it!

© 2009 Cara Lumen

 

Filed Under: Content Development Tagged With: content development, contuining education, Self Mastery, vision

Do What You Love, Love What You Do

December 15, 2008 By Cara Lumen

by Cara Lumen

Most of what I do I love. But recently I’ve noticed there is a resistance, a reluctance to make a list and set some plans and take certain steps. There’s even a tightness in my stomach when I put certain items on my "To Do" list.

What needs to change? What do I need to do differently?
 
I do — deep inside. It’s time to see where I am, decide where I want to be and make some new choices. It is about finding my new rhythm. Where do I place into my day the things I want to do?
 
Deepen Your Spiritual Practice
 
One of the major changes I have made is to find a place to fit in a daily Falun Gong  practice. I do it in the morning after I’m dressed for my day. The last step in the practice leads me into meditation. I can feel my energy balancing as I thoughtfully practice this powerful moving meditation. I notice the increased deepness of my sitting meditation. There is deep inner work going on that I know only by sensation, not by recognition.
 
Deepening your spiritual practice is one way to make change.
 
Allow it to unfold
 
I started to write “make a bold goal, think a big vision.” But that’s part of the doing, not the being and being is where change is made.
 
I have deepened my level of gratitude. Before I go to sleep. Upon awakening. During the day. I continue to feel the blessings that surround me. The goodness that is in my life. The fluidity of my experience. And I am grateful.
 
Allowing your life to unfold is like going on an adventure. You don’t know what will be around the next corner. And if you truly want to have an adventure, you will allow yourself to follow new paths on a whim — this feels right, I’ll go here, I’ll do this.
 
There is patience that is needed to allow it to unfold. Patience and a belief that there is a grand plan, that you are an integral part of it, and that all is and will be well in your world.
 
Do what you love
 
Do the parts of life you love. Do the parts of your business that you love. Be with the people you love. Follow your emotions. Allow them to lead you to fulfillment and celebration, happiness and affection. Your emotions are your guides. They help you choose what will nourish you and help you leave behind everything and everyone that no longer serves you.
 
Love what you do
 
If you no longer love what you do, change it. Tweak it, toss it, start again. Whatever it takes to let you fall back in love with what you do.
 
It’s when we are in love with what we do, when we are in celebration of all we are, that others find us attractive and come to join in our enthusiasm. Honor your heart’s calling. Allow yourself the freedom of choosing to do what makes your heart sing. You will be happiest when you do what you love and love what you do.
 

© 2008 Cara Lumen

Filed Under: Spiritual Expansion Tagged With: choice, goals, intention, Self Mastery, vision

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